Product Designer specializing in AI SaaS and enterprise tools. 7 years shipping 0→1 launches and transforming legacy products into AI services that actually get adopted.
She excels at turning complex technical capabilities into clear, scalable workflows teams can build and ship with confidence. When specs don't exist,
Jenna creates decision frameworks and validation loops that unstick teams - prototyping fast, testing with qualitative patterns and quantitative signals, and making trade-offs that balance user impact, business priorities, and engineering reality.
She’s also embedding AI into internal workflows, automating the tedious parts so teams can focus on harder, higher-leverage problems.
Visual & Motion Design
I occasionally invest my free time exploring graphic design that can enhance the quality of products.
Marketing Content Design
Before majoring in UX/UI in college, I explored content design and occasionally created video content.
My design journey & Philosophy
10
Years old
My design journey began with childish curiosity—teaching myself Photoshop in elementary school to create custom stationery. When I started selling extras online, I discovered the thrill of designing for others, adjusting my creations based on what resonated with customers.
This natural evolution led me from interaction design studies in my undergraduate years to data-informed UX and user research during my master's program.
What truly motivates me as a designer is creating products that make a real difference in people's lives, especially when they reach users worldwide with different needs and backgrounds.
3
Philosophy
I don’t see myself strictly as a “designer,” but rather as a team member who brings design expertise to the table. My goal is to collaborate across functions and contribute to solving problems—through design, but always with the bigger product and team context in mind.
While understanding business goals and constraints is essential, I believe the designer’s primary responsibility is to prioritize the user experience. I prefer to craft the best possible experience first, then find practical ways to bring it to life within the given limitations.
Users struggle to articulate real problems or helpful solutions. I don't take feedback at face value—instead, I dig deeper to uncover root causes and underlying factors. I then apply product principles, business perspectives, and design judgment to create solutions that align with both user needs and product goals.
And more..
Jenna is the brilliant designer I’ve been working with. She is a self-motivated, ambitious, and powerful co-worker. She delivered all her work on time with very high quality. I'm so grateful that we worked together. I would highly recommend her as she became a valuable member.
Jiwoo Kim
Product Designer
—
LINE Corp.
I was always impressed by Jenna's creative ideas and research skills, and her communication skills also made every meeting smoothly. We worked closely together for six months and Jenna showed her consistent improvement throughout the whole process.
Chihoo Hwang
UX Researcher
—
LINE Corp.
Hobby
Cooking 👩🍳
I enjoy trying new recipes and improving on failed dishes over multiple attempts. My proudest dish so far is salmon spinach pasta, which I perfected after four rounds of experimentation!
Traveling 🧳
There’s nothing more fascinating to me than experiencing different cultures. I reflect on my journey by visualizing my year as a graph every year and travel moments show the highest spikes in happiness.
